For strategy teams
Competitive intelligence for strategy teams
Competitive intelligence for strategy teams turns a market entry question into a sourced answer in hours instead of weeks. MarketAgent maps the segment, sizes it, profiles the competitors and keeps watching them daily, so the analysis stays current after the steering committee.
New research
ExampleMap every payroll provider selling to German companies with 50 to 250 staff and compare their per employee prices
Jobs to be done
Strategy work that MarketAgent takes off the team
01
Answer market entry questions
Ask whether a market is worth entering and get a map of segments, players, pricing and gaps with sources. The team spends its time on the recommendation, not on collecting pricing pages.
02
Size markets with a visible method
TAM, SAM and SOM come with the inputs, the method and the sources written out. Estimates are labelled Estimate, so the numbers survive a challenge from finance.
03
Keep a living view of the competitive set
Up to 25 competitors on Team and 100 on Business are checked daily. Changes in pricing, products, hiring and funding arrive as alerts and in the monthly brief.
04
Turn changes into options
The Strategy module suggests moves for each detected change and flags positioning gaps. The team decides, MarketAgent supplies the evidence.
05
Share one source of truth
Reports and maps live in a shared workspace with roles, so analysts edit and leadership reads. Business adds share links and an audit log of every action.
Example questions
What strategy teams ask MarketAgent
Type a question in plain language. The answer comes back as a structured report with a source and capture date on every fact.
“Map every payroll provider selling to German companies with 50 to 250 staff and compare their per employee prices”
“Estimate the serviceable market for fleet telematics software for mid-size logistics firms in France”
“Which competitors in our category opened offices or posted jobs in the Nordics in the last six months”
“List the regulatory changes coming in the EU that affect e-invoicing software vendors”
“Compare the go to market models of the top ten HR software vendors in the DACH region”
“Which segments of the US home services software market have the fewest established players”
For the budget owner
An example calculation of the return
Collecting competitor data, building market maps and refreshing the competitive set for quarterly strategy reviews. Example calculation assuming 30 analyst hours a month at a loaded 110 USD per hour, compared with the Team plan billed yearly, before counting any consultancy spend avoided.
- Hours saved a month
- 30
- Cost of an hour of strategy analyst time
- $110
- Time value over a year
- $39,600
- Team plan, billed yearly
- $4,788
30 hours x $110 x 12 months, compared with the yearly price. An example, not a promise. Your numbers depend on how much research you do today.
Which plan fits
Team, from $399 a month billed yearly
Team gives five seats with roles, 20 deep reports, 5 market maps and daily checks on 25 competitors, which suits a strategy team working on one or two markets. Business fits when you cover several markets, need 100 monitored companies, share links or an audit log.
Questions
Questions from strategy teams
Strategy teams usually begin with AI research reports on the entry question, then add a market map per region. For a broader view of the tooling category, read our guide to market intelligence platforms, and see how teams in corporate development use the same workspace for target lists.
Run your first market map today
Start with the demo on the homepage, then choose a plan when the first competitors are on the map.