MarketAgent and Statista
Statista alternative for market research, market sizing and competitor pricing
If you want a Statista alternative that answers a question about your own market instead of showing a published chart, MarketAgent is a self-serve AI agent that builds TAM, SAM and SOM with the method written out, maps the competitors in that market and lists their pricing tiers. Every fact links to its public source, and plans start at $99 a month billed yearly.
About Statista
Statista (statista.com) is a statistics portal founded in Hamburg in 2007. It publishes statistics, forecasts, consumer survey results and industry reports that teams cite in decks, articles and client work. Its pricing page lists Starter at 199 USD a month billed yearly for a single user and Professional at 1,399 USD a month billed yearly for up to 5 users, with larger corporate plans quoted by sales. A free account shows a limited number of statistics, and most downloads and the underlying data sit behind the paid tiers.
statista.com · based on public information. Prices are public estimates and can change.
About MarketAgent
A self-serve AI agent that answers market questions with sourced reports, maps and sizes markets, monitors competitors daily or weekly and recommends what to do about each change. Plans from $99 a month billed yearly, with the price on the page for every plan.
Side by side
Statista and MarketAgent compared
Swipe the table to see the MarketAgent column
| Criterion | Statista | MarketAgent |
|---|---|---|
| Pricing | Starter 199 USD a month billed yearly (1 user), Professional 1,399 USD a month billed yearly (up to 5 users), corporate plans quoted | From $99 a month billed yearly ($199 monthly), Team includes 5 seats, Enterprise $2,499 a month billed yearly |
| What you get | A library of published statistics, forecasts, survey results and industry reports | A finished research report built for the market you define, with sources on every fact |
| Market sizing | Published market figures you use as inputs in your own model | TAM, SAM and SOM for your segment, top down and bottom up, method written out, estimates labelled Estimate |
| Competitors | Company and brand statistics where a chart exists | Competitor profiles with pricing tiers, positioning and recent moves, including small and private rivals |
| Competitor pricing | Not a focus | Pricing tiers listed per competitor, with alerts when a price changes |
| Consumer and survey data | Large set of survey based consumer and brand statistics | No proprietary survey panels, public sources only |
| Citable by third parties | Widely recognized source line for charts and slides | Links to the original public source and the capture date |
| Niche segments | Strong where an industry total or country figure exists, thin for narrow software or service niches | Built for narrow niches, for example payroll software for US dental clinics |
| Buying process | Self-serve checkout for Starter, sales contact for larger plans | Self-serve checkout on every plan, one time demo market map on the homepage |
Competitor details come from public sources and third party public estimates as of October 2026. Check statista.com for current terms.
When Statista is the better choice
- You need consumer survey data, brand tracking numbers or country statistics for a chart, and a recognized publisher on the source line matters.
- Your market is broad and well covered, such as global e-commerce or smartphone shipments, and a published figure answers the question.
- You produce articles, slides or reports for clients who expect to see Statista cited.
When MarketAgent fits better
- Your market is a niche that no published statistic covers, such as a software category or a service for one vertical.
- You need the sizing method and every input source on the page so an investor, board or client can check it.
- You need the competitors in that niche, their current pricing tiers and an alert when one of them changes price or launches a product.
- You want a finished report to work from, not a set of charts you still have to turn into an estimate.
Trying MarketAgent next to Statista
Most people who look for a Statista alternative are not short of statistics. They have found a number that is close to their market but not the market itself, and they still have to build the estimate and the competitor view by hand. Test that directly. Take a market you tried to size with Statista figures, ask MarketAgent for TAM, SAM and SOM of the same segment and compare the method, the sources and the competitor list.
Teams that cite Statista in client work usually keep a Starter seat for survey and country data and add MarketAgent for niche sizing and competitor monitoring. Founders and strategy leads who paid mainly to find market size figures for a deck or a plan often replace the subscription with a monthly plan. Yearly plans are half the monthly price, see MarketAgent pricing, the market sizing method, the best AI market sizing tools by price, the IBISWorld alternative page, or the PitchBook alternative page.
Questions
Questions about switching from Statista
Compare on your own market
Run the demo with a company or category you know well and judge the sources yourself.